From natural resistance to change to a vital resistance to climate-change

As many cities now seek to go climate neutral in the coming years, what role do people—as residents, consumers, children and businesses—play in this drive to preserve the environment?

When cities set out strategies to become climate neutral, they may face resistance to the changes that this implies. However, this resistance can be reduced by engaging with people and getting them to participate in designing change. A combination of top-down and bottom-up approaches can nurture one another. It can be a meeting of minds—those of policy makers and those of local communities.

Smart city weeks, hackathons and school visits are bottom-up ways to get people on board with new approaches to combating climate change. A digital storytelling format (PageFlow) captures some of these measures as implemented in the cities of the STARDUST project –Cluj-Napoca (Romania), Derry (UK), Kozani (Greece), Pamplona (Spain), Tampere (Finland) and Trento (Italy)—in their efforts to become climate neutral by 2030 for some, and by 2050 by others.

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Photo credit: Kozani

Contacts

Coordinator:

Florencio Manteca, CENER—CIEMAT FOUNDATION, fmanteca@cener.com
Communication Managers:

Ilaria Orfino, ICONS, ilaria.orfino@icons.it

Mark Thompson, ICONS, communication@stardustproject.eu

Project website: Stardust (stardustproject.eu)
Twitter: @stardusth2020
LinkedIn: Stardust project
YouTube: Stardust H2020

Provided by iCube Programme