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Phys.org / Playbook developed to help businesses survive social media firestorms

Sexist. Dystopian. This was how critics labeled a 30-second Peloton holiday ad in 2019 that featured a man giving a woman an exercise bike as a gift. Backlash was so severe that Peloton's stock fell by about 9%, after social ...

19 hours ago in Other Sciences
Medical Xpress / DopFone app can accurately track fetal heart rate using only a smartphone

Heart rate is an important sign of fetal health, yet few technologies exist to easily and inexpensively track fetal heart rates outside of doctors' offices. This can create risks for pregnancies in low-resource regions where ...

17 hours ago in Obstetrics & gynaecology
Medical Xpress / Oral semaglutide found to lower risk of heart failure events in people with type 2 diabetes

An international clinical trial has found that an oral form of semaglutide, a widely used diabetes drug, reduced the risk of serious heart failure events in people with type 2 diabetes who already had heart failure. The findings, ...

18 hours ago in Cardiology
Medical Xpress / After the heart stops: Circulatory-death donors now supply nearly half of organs

Organ donation after the heart stops beating, a practice called donation after circulatory death, has gone from rare to routine in the United States, a new study shows. This shift over the past 25 years, aided by technological ...

19 hours ago in Surgery
Phys.org / Molecular identification of an enzyme reported over 60 years ago

From the 1950s to 1970s, discovery of enzymes began by identifying new chemical reactions within cell-free extracts, but their molecular identification among (function unknown) hypothetical genes (proteins) is difficult. ...

20 hours ago in Chemistry
Medical Xpress / Financial strain of cancer treatment undermines hope and life satisfaction new study finds

Cancer treatment can take a profound financial toll, and new research shows the damage does not stop at the bank account. Nearly half of patients experience significant "financial toxicity," and that strain quietly chips ...

18 hours ago in Oncology & Cancer
Phys.org / Research shows social media worsens plight of marginalized communities in India

Social media platforms, often praised for giving everyone a voice, can reinforce inequality and deepen the exclusion of marginalized communities, new research from the University of Bath School of Management shows. The study ...

19 hours ago in Other Sciences
Medical Xpress / Potential treatment target in fatty liver disease identified

Metabolic dysfunction-associated steatotic liver disease (MASLD) can cause more serious liver conditions, such as liver failure. A new study, led by Lund University in Sweden, presents new data that may lead to better disease ...

Phys.org / A new space race could turn our atmosphere into a 'crematorium for satellites'

When we look up at the night sky and see a satellite glide past, we might not consider climate change or the ozone layer. Space may feel separate from the environmental systems that sustain life on Earth. But increasingly, ...

21 hours ago in Astronomy & Space
Medical Xpress / App aids substance use recovery in vulnerable populations

Although drug overdose deaths declined in the U.S. last year, the rate of substance use disorder is rising, and the problem remains undertreated: Fewer than one in five people with substance use disorder report that they've ...

17 hours ago in Addiction
Phys.org / New study reveals why global IT strategies change shape on the ground—and what leaders can do about it

A new academic study suggests that global IT strategies are often adapted at local level—and that understanding why requires paying close attention to culture, not just systems and structures. Published in the Qualitative ...

19 hours ago in Other Sciences
Medical Xpress / Post-adenotonsillectomy respiratory volume monitoring could be feasible in obstructive sleep apnea

For children with severe obstructive sleep apnea (OSA) undergoing adenotonsillectomy, postoperative respiratory volume monitoring is feasible and can predict low minute ventilation (MV), according to a study published online ...

16 hours ago in Sleep disorders